News

From Leeds to Dubai: B2 Agency Officially Launches in the UAE

James Hyett

CEO & Founder

5/12/2025

Our expansion into the UAE marks a strategic commitment to supporting high-growth enterprises within the region's dynamic digital landscape. By placing our technical leadership directly in Dubai, we ensure that our clients receive the same level of UK-based expertise they expect, but with the efficiency and cultural understanding of a local partner.

We are thrilled to announce a major milestone for agency. B2 Agency has officially opened a new regional office in Dubai, United Arab Emirates, marking the start of an exciting chapter of international growth.

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As a UK-based digital services firm known for bespoke web development and performance-driven solutions, this expansion allows us to bring our expertise directly to the Gulf region. By establishing a fully registered local entity, we are now positioned to serve clients across the region with a unique combination of global-calibre expertise and local execution.

Why Dubai?

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The decision to expand into the UAE was driven by our commitment to supporting enterprises and high-growth clients in one of the world's most rapidly evolving digital landscapes.

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Our Chief Technology Officer, Bruce Mead, is leading our operations on the ground. Regarding the launch, he shared his excitement about the opportunity:

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"The UAE is currently one of the most dynamic digital markets globally, and I'm thrilled to be on the ground leading our operations here. We are bringing over a decade of bespoke development and Shopify expertise to Dubai, committed to helping regional brands scale faster and smarter."

What This Means for Our Clients

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Our new footprint in Dubai allows us to offer a "blended model" that merges UK-rooted technical rigour with regional proximity. Here is what partners and clients can expect from our new office:

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  • Closer Engagement: Having a local presence enables us to provide faster response times and deeper collaboration with UAE-based brands and agencies.
  • Adaptive Solutions: We are better positioned to customize our digital assets specifically for GCC markets.
  • Strategic Partnerships: We intend to build alliances with regional technology providers and platforms to localise our expertise.
  • Scalability: We are equipped to service cross-border digital growth, helping brands scale from the UK to the UAE and vice versa.

A Long-Term Partner for Digital Success

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While we are new to the neighbourhood, we bring with us over 14 years of industry experience. As a Shopify Plus Partner Agency with a team of over 50 experts, we specialise in building bespoke websites for B2B and DTC brands.

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We aren't just here to do business; we aim to be a long-term partner in the region's digital success. By embedding ourselves in the UAE’s fast-moving landscape, we are committed to empowering organisations with the tools and platforms they need to grow.

Let’s Connect

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Whether you are a UAE brand looking to transform your digital experience or a UK business looking to expand your reach, we are ready to help.

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To learn more about our services or explore collaboration opportunities, please get in touch with our team.