Real voices, real reach, real ROI

Influencer Marketing Agency

Influencer marketing isn’t just about reach, it’s about relevance, trust, and real impact. At B2, we connect brands with the right creators to spark authentic engagement and drive measurable results. From strategy and sourcing to content and reporting, we build influencer campaigns that feel organic, on-brand, and built to convert.

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What is influencer marketing?

Influencer marketing is about more than just reach, it’s about resonance. In a world where consumers trust people over platforms, real influence comes from authentic voices creating content that connects.

At B2, we go beyond surface-level partnerships. We deliver precision-led, full-funnel influencer marketing that turns attention into action. By aligning brands with creators who genuinely engage their audiences, we build campaigns that drive measurable impact and lasting brand relevance.

Our Influencer Marketing Process

01

Discovery

We start of with a collaborative session with you to align on goals, audience, creative direction and ideal influencer profiles

02

Influencer Outreach

We reach out to vetted influencers, pitch the campaign, and handle all communication and negotiations.

03

Shortlist & Selection

We help define content needs and partner with you to choose the right creators for your campaigns.

04

Briefing & Contracting

We craft clear, detailed briefs and manage all contracts, ensuring both compliance and creative clarity

05

Content Creation

We support creators throughout production, offering feedback and approvals to ensure content is on-brand.

06

Content Launch

We track go-live dates, post times, and make sure everything rolls out as planned, while you handle product dispatch.

07

Insights & Reporting

Post-launch, we analyse performance, measure reach, engagement, and ROI with easy-to-understand reports.

08

Feedback

We wrap up with learnings, insights, and clear recommendations to improve future campaigns.

Let's talk Influencer Marketing
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Influencer Marketing FAQs

How do you select influencers for my brand?

We choose influencers based on audience fit, engagement, content style, and brand values.

Do influencers really drive results?

Yes, authentic influencer partnerships build trust, brand awareness, and sales.

How do you make sure influencers are authentic?

We vet their engagement rates, audience quality, and past brand collaborations.

How do you measure campaign success?

We track reach, engagement, clicks, and conversions to show clear ROI.

Do you handle influencer contracts and payments?

Absolutely. We take care of contracts, compliance, and payments so your brand is protected and everything runs smoothly.