Unlock Revenue Growth with Expert Insights

Shopify Store Audits

At B2 Agency, we specialise in helping brands grow faster on Shopify and Shopify Plus. Our Shopify Store Audits go beyond surface-level checks. We combine SEO, UX, and technical performance to uncover opportunities, fix bottlenecks, and set the foundation for scalable ecommerce growth.

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Shopify Audits
SEO Visibility That Drives Revenue

We audit your store’s search engine visibility from top to bottom. That includes reviewing how your pages are structured for keywords, how title tags and meta descriptions are written, and whether your collections, blogs and product pages are helping or hurting your organic traffic.

We dig into crawl errors, duplicate content, and schema markup to ensure Google sees your store the way it should, and ranks it accordingly.

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Seamless Shopping Experiences

Our UX audits and reviews focus on how real users navigate, interact, and convert on your Shopify store. From first impressions on the homepage to the final clicks at checkout, we analyse how intuitive your layouts are, how well mobile journeys perform, and where friction is costing you sales.

We carry out a range of activities covering:

  • Data Analytics Review
  • Behavioural Analysis
  • Heuristic Reviews
  • Usability Testing
  • Surveys
  • Competitor Analysis & Benchmarking
  • User Interviews

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LEVEL UP PERFORMANCE

Partner Audit

A full UX and marketing review plus a tailored roadmap to move forward.

  • Includes everything in both the UX and SEO audits with a no obligation quote.
  • Strategic summary with prioritised, actionable next steps.
  • Ideal for brands planning a redesign, scaling fast, or on Shopify Plus.
  • A smart starting point for building a results-focused partnership.
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NOT GETTING THE TALKS YOU WANT?

UX Audit

Helps you benchmark against competitors, uncover usability problems, and identify areas for growth.

  • Uncover usability issues and pain-points holding you back.
  • Spot gaps and opportunities competitors may be capitalising on.
  • Get practical recommendations for both quick wins and long-term improvements.
  • Validate design decisions with insights direct from your customer demographic.

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WANT TO INCREASE TRAFFIC?

Shopify SEO Audit

Boost visibility and fix issues holding back your organic traffic.

  • Audit of on-page SEO elements including meta tags, headings, and schema
  • Technical review for crawl errors, indexing issues, and duplicate content
  • Keyword targeting and page structure analysis
  • Internal linking and content strategy guidance
  • Full set of recommendations based on real data

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Technical Performance That Scales

We lift the hood on your store’s technical setup to assess how well it performs today and how well it will scale tomorrow. That includes Shopify theme performance, Online Store 2.0 compliance, site speed across devices, and any app or script bloat that’s slowing things down.

We also evaluate your analytics setup, Shopify API usage, and code quality, ensuring everything is running efficiently and collecting the right data.

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Why Brands Choose B2 for Shopify Audits

01

Shopify Partner Expertise

As a certified Shopify Plus Partner, we have direct access to platform tools, insider knowledge, and advanced features. That means faster answers, better solutions, and an audit that’s fully aligned with Shopify’s best practices.

02

Ecommerce Experience

With over 15 years of hands-on ecommerce experience, we blend UX thinking with commercial strategy. Our audits aren't just technical, they're grounded in how real users shop and what drives growth.

03

Actionable, Prioritised Insights

We don’t just point out problems, we explain why they matter and what to do next. Every audit comes with prioritised, plain-English recommendations you can implement right away, with or without us.

Let’s talk Audits

We’re a Shopify web design team with deep ecommerce experience and a sharp creative edge. Our in-house specialists blend platform expertise with strategy-led design to create shopping experiences that convert and connect.

Every audit starts with understanding your brand and uncovering opportunities for growth.


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