Established in 2004, Ladderstore offers a diverse selection of working at height solutions for both business and personal use. With over 20 years of industry experience, Ladderstore exclusively offers certified and approved products and are at the forefront of height safety.
Ladderstore has operated on the Magento 2 platform for the past few years, encountering some challenges with their current setup. Following advice from B2, they decided to transition to Shopify Plus to enhance the customer experience and streamline operations.
Key objectives included:
Migrate to Shopify 2.0
Migrating to Shopify 2.0 gave Ladderstore a more flexible and reliable platform, making content management easier and improving overall site performance.
Enhance customer experience
A new layout, streamlined navigation, and improved functionality delivers a more intuitive and engaging shopping experience. The enhanced UX supports growth plans while ensuring the site remains efficient and user-friendly.
B2 played a pivotal role in aiding Ladderstore’s migration from Magento 2 to Shopify Plus, ensuring the transition was as seamless as possible and providing an extensive solution for an improved online experience. Assisting with selecting optimal themes, conducting financial calculations, forecasts on potential cost savings and identifying new features that could be utilised.
Key Features:
Core functionality migrated across without loss
New mobile layout enhancing user experience
Product comparison tool for smarter choices
The Shopify Plus migration has proven to be a highly valuable move for Ladderstore. Not only were their initial platform-related challenges successfully resolved, but the new site has also delivered measurable improvements across several key areas. Page load speeds have significantly increased, providing a smoother and faster experience for users.
Newly introduced functionalities, such as product comparison and an optimised mobile layout, are contributing to a more engaging and efficient browsing experience.
Inbuild
Bringing speed and clarity to online product ordering
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